Yorkshire’s Leading Estate Agent Embraces Online Auction Service

Dec Connolly Editor

Email business@thebusinessjournal.co.uk

Yorkshire’s largest independent estate agent, Dacre, Son & Hartley, has launched an innovative new online auction service which offers a new way to buy and sell property and land.

Partnering with technology provider Bamboo Auctions, the new sales route offers all the advantages of a conventional auction with competitive bidding, pre-prepared legal packs and greater certainty of sale; but the facility is available online allowing bidders the potential to make offers 24 hours a day, seven days a week, until the digital hammer falls.

Auction properties still benefit from all Dacre, Son & Hartley’s extensive marketing expertise and sales collateral which includes high quality photography and bespoke sales brochures, as well as promotion via the company’s extensive mailing list and far-reaching advertising via social media channels. In addition, all properties appear on Dacre, Son & Hartley’s website, which attracts around 70,000 visitors peach month, as well as all the main national portals including Rightmove, Zoopla, On The Market and Primelocation.

Patrick McCutcheon FNAEA, head of residential at Dacre, Son & Hartley, said: “This new service is specifically designed to make it quick, easy and straightforward to list and sell properties and vendors don’t have to wait to join other sellers in a collective auction catalogue.

“Buying and selling a property through this method provides each party with an additional degree of certainty, because once the auction ends, both the buyer and seller are legally bound to proceed with the transaction, in accordance with the published terms and conditions.”

Patrick added: “It is therefore important that buyers understand that they must have a mortgage, or have funding in place, as well as arranging for a solicitor or qualified conveyancer to fully review the property’s legal pack, before bidding.

“However, a major advantage of this system for buyers is they can bid online at any time, in a much less pressurised environment than a traditional auction room. They can take their time and consider their bid, rather than having to make a split-second decision in front of an auctioneer, as well as lots of professional buyers and investors. As a result, we’re confident that it will prove to be a popular service with both buyers and sellers alike.”

For more information about Dacre, Son & Hartley and the new auction service, visit https://www.dacres.co.uk/pages/auctions