Verde Digital, the London-based fashion SEO agency, is celebrating its second anniversary with new client wins and the arrival of a senior hire, capping a year of rapid growth and international expansion.

The agency, which launched in 2023 with the ambition of becoming the go-to SEO partner for fashion and luxury brands, has added British icon Paul Smith to its roster, alongside Adanola, Puresport, Lavish Alice and Firmdale Hotels. 

To support growing demand, Verde Digital has appointed Senior SEO Manager Josheen Garcha. She has previously worked with De Beers, Net-a-Porter and The Ritz, bringing over 5 years’ experience in building organic strategies and driving growth. Garcha will lead on key accounts as the agency continues to scale. She joins Account Director Monica Wyithe, who came on board earlier this year to oversee client growth and strategy. Together, the hires strengthen the team’s ability to deliver as demand grows on both sides of the Atlantic.

The appointments follow a year of rapid expansion in the UK and US, during which Verde Digital reported a 236% increase in annual revenue and 485% year-on-year quarterly growth. Results include helping Lavish Alice achieve seven figures in organic revenue, supporting a women’s fashion brand to drive £5 million in year-on-year growth, and delivering a 32% year-on-year quarterly uplift in organic revenue for Puresport.

Joe Hale, founder of Verde Digital, said: “From day one, we believed fashion brands deserved better, more specialised SEO. Our expanding client list reflects our appeal and ability to deliver results for established global names, as well as ambitious digital-first challengers. To be marking our second birthday with new partnerships, new talent, and some incredible client results is exactly how we wanted to celebrate. Our ambition remains the same: to become the fashion SEO agency, the brands think of when they think of search.”